Robert Rodriguez famously said that all you need to do to be a filmmaker is get some business cards printed claiming that you are. Of course there’s more to it than that, so if you’ve just graduated from university or are otherwise starting out in the business, what can you do to get things going?
- START MAKING FILMS. Almost everyone now owns a device that can record moving images. Use it. Your first films will be terrible but you’ll learn loads with each one you do.
- EDUCATE YOURSELF. Read blogs like this one, like Chris Jones’ and Danny Lacey’s. Watch YouTube channels like Indy Mogul and Film Riot. Devour DVD extras (click here for a list of my favourites). Get yourself books like The Guerilla Filmmakers Handbook, Rebel Without a Crew and The Mind of the Modern Moviemaker.
- OBSERVE OTHER FILMMAKERS. This is a crucial one that many people overlook. There’s only so much you can self-teach. You must get onto other people’s sets and see how they do it. The bigger the production the better. You want to learn from the people who are doing it properly, to the high standards of quality and discipline that the top end of the industry demands. In practice this means moving to London or a TV-making hub like Manchester or Cardiff and knocking on lots of doors.
- MAKE SOME CORPORATE VIDEOS. Even if you have no interest in these, they bring some money in, help you hone your skills and most importantly the process of dealing with a client’s feedback and requirements will prepare you for producer/studio notes on proper films.
- NETWORK. It’s not what you know, it’s who you know, so get to know as many people as you can. Go to events like the London Screenwriters Festival, Cannes, the BAFTA Filmmakers Market, Raindance evening classes. Stick around after the event proper is over and go for a drink with your fellow attendees. Shake lots of hands and give out lots of business cards. Follow up after the event (but don’t pester). Eventually you’ll strike gold when you contact someone at just the moment they have a position to fill.
- BUILD A WEBSITE. This is very easy these days with the likes of Wix and WordPress. An online presence will make people take you more seriously, will make you easier to look up online, and can showcase your talents.
- WORK SOCIAL MEDIA. The digital equivalent of point 5. When I’m looking for crew these days I’m more likely to do a Facebook shout-out than post on one of the official filmmaking networks. That said, you should still….
- JOIN ONLINE FILMMAKING NETWORKS. Shooting People is £30 a year but Mandy and Talent Circle are free. Every day there are several new jobs posted on each one, so get applying.
- CUT A GREAT SHOWREEL. Keep it short (3-5 minutes) and punchy. Link to it whenever you apply for a job and keep it on your mobile devices so you can show it at networking events to anyone who displays the slightest interest in you. A great showreel will stick in their mind much better than an eager face.
- FIND AN AUDIENCE. This is the tricky one. Once you’ve reached a point where your films are good enough to show the big, wide world, you need to start getting them in front of eyeballs. This means either getting them into festivals, which is largely beyond your control, but still remains the most prestigious route, or posting them online and driving a huge amount of traffic to them (see 6 and 7 above). If you can connect with a significant audience base then congratulations, you’ve made it! Please write in and tell me how to do it.